Pactag Technologies
Est. 2021 · Boulder, CO · Privately heldStart a conversation
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Services
Pactag
Funnel and retention systems

ClientComeback AI.

Consultant, B2B SaaS advisoryUnited States.

Dormant leads re-engaged

6,500+

Reactivation cadence

Quarterly, standing

A · Challenge

Years of marketing had left more than 6,500 leads and lapsed customers sitting cold in the CRM. The client believed there was real value buried in the list but had no way to re-engage at scale without burning their sender reputation.

B · What we built

A description of the system itself — what it does, what it touches, and where it lives in the business.

  • 01

    Segmented the 6,500+ dormant contacts by historical behavior: never-converted, churned post-trial, inactive free users, and lapsed paid customers.

  • 02

    Generated segment-specific outreach that referenced what the contact had actually engaged with, paired with time-bound return offers.

  • 03

    Routed positive replies straight into the client’s calendar and paused follow-up on non-responders to protect deliverability.

  • 04

    A/B tested subject lines and offers across each segment and rolled the winners forward.

C · What it does now

Observed outcomes in the running system. We deliberately do not publish numbers we cannot verify.

  • A list the client had effectively written off became a recurring inbound source.

  • Reactivation now runs as a standing quarterly campaign, not a one-time push.

  • Domain reputation stayed clean throughout — zero spam complaints across the run.

D · Built on

The tools wired together for this engagement. Selection is driven by the work, not by a preferred-vendor list.

ClaudeHubSpotMake.comCalendlySendGrid

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